True Reasons why SEO is one of the Best Investments for your Business

Over the past few years many misconceptions have emerged concerning Search Engine Optimization. But which are some of the most misleading thoughts we have heard about SEO during the last year or so?

“SEO is dead; the social media guru proclaimed.”

“I don’t want SEO. I just want a good looking website similar to my competitor’s one.”

“Just built it and they will come.”

Such misconceptions still reside inside the heads of online marketing experts, business owners and business executives as a part of an overall digital mindset.

While I don’t feel sorry for the online marketing gurus that are just parroting the latest buzz words, tactics and magnify the above plus 100 more misconceptions, I do feel strong about my mission; My duty to inform the well-intended businesses that SEO still stands in 2015 at the forefront of investments for businessesthat wish to increase their online presence.

SEO is an Investment

We can define SEO as an investment as it takes time and money to attract quality organic traffic through search engines. If money and time are properly invested then SEO will increase ROI due to the following three critical factors:

Accumulation

If you are building a new website from scratch the initial organic traffic will be zero.

Even with websites that have been in existence for years, the organic traffic can remain quite low if no or improper SEO strategy has been implemented. 

And even though this may sound very discouraging, in reality it is a very positive thing for small businesses that are willing to implement a long term SEO strategy.

The reason for this is the compound rate effect and how it relates to SEO. For the websites of small businesses it is not uncommon to experience a 30%, 50% or even 100% growth in organic traffic per year.

So, imagine that even if the website that you are working on has only 100 unique visitors from organic (SEO) traffic per month, it is quite realistic to expect that in 3-5 years this same website can have 500, 700 or even over 1.000 visitors per month. This can be achieved with the implementation of continuous “white-hat” SEO actions due to the compound rate effect that helps websites accumulate increasingly higher levels of organic traffic over time with the same amount of SEO efforts.

Multiplication

As users we tend to perform our research through search engines by using many different keyword combinations so as to fulfill our needs.

While there is no sure-fire way to know beforehand the exact queries (search terms) that each user will enter into a search engine; what you can do is take advantage of the multiplier effect and essentially rank your website for thousands of search terms while targeting only a much smaller subset of these phrases.

In order to achieve that you have to exploit search engine algorithms to your advantage. While this sounds quite illegal and black-hat all it actually means is to invest in a long term “white-hat” SEO plan.

A well SEO optimized website for a certain subset of keyword terms that are relevant to the website’s niche is going to automatically reproduce 100s of different keyword terms that your website will rank for.

Longevity

Anyone that has active paid campaigns, like a Google Adwords campaign, knows that in the moment that the campaigns are off, the paid traffic that flows to the website dries up as well.

In contrast, an investment on SEO produces long term traffic that can be retained, after it has been built, even with minimal efforts in certain niches.

Even in competitive niches the most difficult part is to grow the SEO traffic for early stage websites or for websites that haven’t performed any SEO actions for years.

On the other hand well optimized websites with active SEO management can dominate the SERPs rankings much easier for the long haul with a certain level of SEO actions.

In conclusion, the accumulation factor through the compound rate effect will allow organic (SEO) traffic to pile up as the time progresses. The multiplication factor will allow the keyword terms to multiple automatically and as a result your website’s “keyword terms army” will grow and dominate the SERPs as time unfolds. Finally, the longevity factor will enable SEO traffic to produce (pay) dividendsin the form of future – long term – organic traffic.

This trifecta of factors proves that SEO is rightfully considered as one of best investments for your business…and is still very much alive!

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#Raga Designers, we provide #Quality website designing, time bound, cost effective and value added services for technology innovative business solutions that require specialized domain expertise. We are best and cheap website designer with high quality standards. We are one of the best seo specilist company in chennai with lot of latest tools to ensure your page ranking in search engines. We have new creative ideas and designs for your company with w3cvalidation and high end site testing. 

Ten Steps To Google Mobile Friendly Website To Data Searchable Analysis

Mobile Freindly Website Design

Internet Marketing Tips for Manufacturers | B2B Marketing : Raga Designers

Customers of all kinds are looking for information online that makes the internet omnipresent. And as the internet fast takes over major business communications aspects globally, internet marketing for a business cannot be ignored.

If you are one of the lucky businesses to have a steady stream of customers, it is because of your marketing and communication strategies, your standards of service, your attention grabbing offers and more… Many get jobs through word of mouth or other partnership deals that are done offline. Again that means, you have a lot of talking to do across media — not just on sales calls. But does that mean you can neglect your online presence?

“Online Presence doesn’t mean simply having a website
parked on a web host somewhere collecting dust.” 

There are businesses with hundreds of crores of turnover who have hired freelancers to make their websites, and haven’t updated it in 3-4 years. If you are one among this crowd, then it’s time to give a good overhaul to your site.

Top 20 Free Tools for Search Engine Optimisiation – 2015 | Raga Designers.com

 

In today’s digital world the key for your business to perform well online is to reach the top of the SERPs (Search Engine Result Pages) and for this to happen your website must deserve to be at the top (We have a slideshare on basics of SEO from an entrepreneurs’ perspective which may be of interest to you).

With Google’s smarter algorithm the need for unique content along with SEO strategies has become a necessity. So has the need for your site to deliver best user experience in the particular niche. Fortunately there are a lot of free SEO tools online that can help you assess the work done thereby helping you achieve your SEO (and business) goals.

Tools for Keyword Research

1. Google keyword planner

The keyword planner tool in Google Adwords forms the basis of most SEO strategies today. This free tool from Google can be used to search keywords, ad group ideas and also get an understanding of how a particular keyword might perform. You can also get help in choosing competitive bids and budget to go with your SEO campaign. While this is a free tool it requires you to setup a free account with Adwords before accessing the tool.

2. Keyword Eye

Keyword Eye is a free tool for keyword research and helps mostly in PPC/SEO campaigns. This tool can be effective during brainstorming of keywords.

3. keyword.io

Keywordtool.io, provides about 750+ suggestions for every keyword you enter. Thereby enables quick identification of top keywords in less time.

4. Ubersuggest

One of the most used free tool in the industry today, Ubersuggest provides a neat and organized list of keywords that many other tools fail to do.

5. Incognito google.com search

This one though not a tool, goes a long way in helping identify top keywords that are being searched worldwide. When searching for a particular keyword the suggestions provided by google gives an insight as to what users are looking for in the particular field. Simple shortcut to Incognito is Ctrl + Shift + N.

Content

6. Siteliner

The site helps identify duplicate content within the site, be it in the meta-tags or content within the site. In today’s scenario where Google algorithms strictly check for duplication Siteliner is very beneficial.

7. Copyscape

A special tool to check for copied content from other sites. More often than not bloggers are seen referring content from other sites and using them without any modification which is strictly against SEO rules. Copyscapecan help detect any copied content to be placed within the site.

8. Anchor Text Over Optimization Tool

Once you have created your meta-tags, it is important to check the optimization levels of the keywords used in them. Google has penalized several sites for over optimization and hence using Remove’em over optimization toolto check the same is highly beneficial

Technical Tools

9. Google & Bing Webmaster tools

Google and Bing have their own respective Webmaster tools that can help keep your site optimized and also help check the site’s indexing. Apart from this the tool also provides insight on website traffic patterns, reach, visibility, speed-metrics and authorship statistics.

10. Moz open site explorer

Moz is considered to be one of the pioneers of SEO and their open site explorer sites will help you understand the various off-page SEO techniques. With Moz open site explorer ou can gauge site’s influence, view subdomain, inbound links to the site, root domain and analyze the link pages.

11. Google Developer PageSpeed Insights

The tool helps analyze the performance of a webpage. Based on the speed at which the site loads you can quantify and estimate the performance on all devices.

12. Pingdom Website Speed Tool

Pingdom Website Speed Tool helps check the time your website takes to load. It provides ample details on average load time and also provides suggestions to help improve the speed.

13. robots.txt generator

As the name suggests, the tool helps create a robots.txt file which can be used to instruct the search engine about pages in your site that are allowed to be indexed. Apart from generating the file you can also enter pages that you want the search engine to not crawl without having to do manually.

14. Ahrefs – Backlink Checker

Ahrefs is a site explorer and backlink checker and is probably one of simplest yet effective tool available. It is well known for its ability to filter backlinks and referring domains. Can be useful in analyzing online strategies to compete with your competitors.

15. Majestic SEO

A complete SEO service tool that shows results specifically on link building and domain-based metrics. The free services provided include Site Explorer, Backlink History tool and Keyword checker.

16. Schema Creator

This site will help you create a schema based on which Google and other search engines make sense of content in your HTML. For people new into SEO creating a schema might be difficult to grasp and Schema Creator will turn out to be a huge help for them.

17. SEO Chat

Useful in developing new SEO strategies. This tool shows how search listing will appear in Google and this search list can be downloaded for further analysis.

18. Xenu’s Link Sleuth

This is a spidering (crawling) software that will show broken links in your website. It validates text links, images, maps, backgrounds and frames in your website.

19. Yoast Plugin for WordPress

 

WordPress has become an extremely common platform to submit content online. The Yoast WordPress SEO plugingoes a long way in taking care of all the technical optimization and helping write better content in terms of SEO.

Tracking SEO Results

20. Google Analytics

 

Google Analytics offered by Google, is a service that provides detailed statistics about a website’s traffic and its sources. It also keeps track on the conversions and sales. You can look into our article on Google Analytics for more insight into using the tool.

Are there any other free SEO tools you use that you feel should be on this list? Do let us know in the comments below.

What are the various techniques used in creating 2D and 3D animation?

Various techniques that are acclimated in creating 2D abstracts are morphing, twining, onion skinning, Anime, and amid rot scoping. Admitting 3D action involves agenda clay of characters. Various accomplish that are complex in 3D action areappearance sketching, appearance modelling,, Anime, arena building, texturing, abating and camera setup, rendering, abating and camera setup, rendering, alteration and bond etc. Other techniques, Anime that can be activated are the use of algebraic functions, apish fur or hair and the use of motion capture. In this way we can abstract greater use of multimedia through 2D and 3D animation.

What is the difference in animation 2d and 3d?

The most obvious difference between the two genres of animation is of course the three dimensional characteristics or the appearance of depth. While 2D animation is a flat animation and all the actions happen in the x-y axes, 3D animation includes an extra dimension and that is the z axis. The working method for creating 2d cartoon characters and 3d animated figures are entirely different. While in 2D animation the process of cartoon character creating involves sketching the character from different sides with the help of onion skin tools. Creating a 3d model requires digital modeling and is more similar to sculpting a character than drawing one. An animator working in 3d dimensional environment constantly has to be aware of how his/her changes to the model side view affect the front view or any other view for that matter. Creating a perfect looking model is a difficult task since all the different views have to be taken into the consideration. Creating a 3d model is often based on a pre-made two dimensional sketches of the character from different views. After the model is created a material has to be assigned to it and the model has to be textured properly. Although the process of character creating for 3D animation is usually taking more time than 2D character creation, the process of creating the animation itself can be considered easier by many animators. In 2d animation the animation is created by drawing almost every frame of the animated movie. In 3D , the animation is created by changing the poses and the placement of already created 3d models. The created scene can be viewed from different angles and by that it is easier and faster to create an illusion of change in the environment.

What are the fields in which animation is used?

Animation is used for entertainment purposes. In addition to its use for entertainment, animation is considered a form of art. It is often displayed and celebrated in film festivals throughout the world. Also used for educational purposes, animation has a place in learning and instructional applications as well.

What is Animation?

Animation is a type of optical illusion; it is the process by which we see still pictures move. It involves the appearance of motion caused by displaying still images one after another at the rate of 24 pictures per second. The most common method of presenting animation is as a motion picture or video program, although several other forms of presenting animation also exist.

2d & 3d Animation Company in Chennai

Animation is a field of art or science that has the capability to impart life and zeal to non living characters. Basically itis based on the phenomenon of persistence of vision that allows the visual illusion of the objects. It is a phenomenon of an eye in which an image continues to appear in one’s vision after the exposure to the original image has ceased. This happens for about one twenty-fifth of a second. In early days animation was restricted to only hand drawings. But with the advent of technological know how animation has got a new face that is known as two dimensional and three dimensional animations. A three dimensional animation is far better than two dimensional. It adds more vigor and B vivacity to animation. Animation is simulation of movement created by a series of pictures or frames. It starts with drawing independent pictures and putting them together in a frame to form the illusion of continuous motion. Two dimension means that the picture is drawn with help of two coordinates of geometry. These are designated as x (horizontal) coordinate and y (vertical) coordinate. 2D is flat which means that if a picture is turned to the side then it becomes a line. Whereas 3D includes an extra dimension known as z coordinate which stands for rotation and depth. The basic difference between 2d and 3d can be illustrated by drawing a rectangle and a cube. Rectangle is a 2D figure whereas cube is a 3D figure. 3D presents the object from every possible direction like in real life. 2D bitmap or vector graphics are used to create 2D animation figures.

Dynamic System in Chennai

Raga Designers is adept at selecting, designing anddeveloping Content management solutions and also offers enterprise Wiki solutions and custom Blogging solutions. We are proficient in recommending the appropriate framework for each client to best suit the present and future needs of your enterprise. To elaborate our solutions further: Wiki solutions aredesigned in such a manner that it allows quick and easy collaboration. ContentManagement System Integration with your publishing system can address several challenges posed by the use of multiple systems. With Blogging solutions, it is easy for you to control and moderate your own blogging communities from a single control panel.

Some of the Content Management System we are capable of handling :

• WordPress
• Drupal
• DotNetNuke
• SharePoint
• Joomla
• MojoPortal

Our Skill set includes:

• Changing and Creating new themes
• Creating and Adding new custom widgets
• Creating and Adding new plug-ins
• Mod rewrite functionality for WordPress
• Multiple Blogging system
• Integration of Blogs with Web Portal’s Accounts

Just check out some of the website support packages we offer

Free Website Updates-Just because companies web design offers website updates at no cost it doesn’t mean it offers low rate services. We actively update website banner and content for free. WebsiteAnalysis-Companies web design is one of the prominent open source website analysis service providers for your company. It gives you insights of your marketing campaigns and website visitors.

Regular Maintenance-We provide low cost regular maintenance services for your website to make it functional and ensure proper traffic generation to update the website with the latest information. 24/7 Technical Support-We offer 24/7 intensive technical support services. Our staff members are available at any time of the day and week to assist you in all the technical issues.

Website & DB Back up -There is always a possibility to lose your data and this is the time, our website and database back up services comes into play to re install your content and files. Automatic Security Updates-We are also engaged in providing automatic security updates at a low cost.

All our website maintenance and support contracts are taken with a serious promise. After all, the price we offer is the price you will pay. Our website support packages are perfect for start up to established businesses. We quickly respond to any of your enquirers in a quick time, your website will be monitored on a 24/7 basis to make sure it is live. At Companies’ web design, we make your mission a reality. We have become a global website management firm and are willing to assist you in all the aspects of your website maintenance and support. In fact, it is it is not only about what we can do, but it is all about how we do it.

We provide all our website maintenance services with integrity, honesty and no hidden costs. On numerous occasions many companies have contacted us because they felt trapped with their service providers. For all the website support packages, we offer complete support with a commitment to long term maintenance, consultation and upgrades. We act like your partner to achieve your long term and short term needs.

Website Support & Maintenance

A website needs to be maintained to keep up with the changing trends. Some websites needs to be updated on a daily basis, while others require periodic maintenance. Our website maintenance services include editing, revising, and updating the existing pages for a fresh content. A website maintenance and support service is important to keep updating your website with the changing products and services your business offers.

Companies web design has an excellent track record in support and maintenance services. We offer these services at much cheaper rates than our competitors do. We are committed to keep collaborative partnerships and long term relationships so that, we can complement your business. At Companies’ web design, you will find some of the cheapest website support packages that will surely benefit your business in the long run. For any more queries and information you can contact us, for all your website management needs.

Brochure Design in Chennai

MIS brochure design blends the power of great content with strong imagery aiding business in branding and promoting their business. Brochures and catalogs have a long been effective sales tool in the market place. Our Design experts will aesthetically design, layout, format text, create and upload images for you creating a brochure that will set your business apart from the rest of the competition.

Banner Design Company in Chennai

For any enterprise or business a wise and detailed online marketing strategy is crucial for success. Whether it’s a website design, SEO or a banner design or all of the above, MIS can help. We provide top notch web banner design for your advertising campaigns to help you be successful!

Logo Design in Chennai

A Logo Design is an extension of who you are and what your business is all about. Our graphic designers have designed hundreds of logos for a wide variety of businesses. A logo by MIS is exactly what your business needs to help with the branding of your business.

Graphic Design in Chennai

Deep thinking with outstanding results! We make wow our clients with innovative and creative solutions which makes your website stand out from the crowd. We help build and market our customer’s brand.

Graphic design is a creative process that combines art and technology to communicate ideas. The designer works with a variety of communication tools in order to convey a message from a client to a particular audience. The main tools are image and typography. Graphic Design is the art orprofession of visual communication that combines images, words and ideas to convey information to the audience.

Graphic designers work with drawn, painted, photographed, or computer-generated images (pictures), but they also design the letter forms that make up various typefaces found in movie credits and TV ads; in books, magazines, and menus; and even on computer screens. Designers create, choose, and organize these elements-typography, images, and the so-called “white space” around them-to communicate a message.

Do you have a message to convey to your audience and hence looking for creative solutions? Perhaps your business needs a logodesign, banner design or brochure design. Our Graphic Design team is ready to assist.

Unlimited Support

Both via email & phone we provide unlimited support via email and phone as long as you want. Whether you want to resolve an issue or looking for our technical expertise, we provide you assistance in every way possible.

Professional Business Emails

Company’s web design comprises a team of data conversion and mail migration experts, system architects and operations engineers to provide you fully hosted professional email solutions.

Domain Registration Company in Chennai

We at companies web design, offer world class domain registration services at cost effective prices. A domain registration should be done for the identity of your business.

Web Hosting Company in Chennai

Reliability and speed hosting have become the most powerful tools for enhancing your online business. Most of the people don’t return to the website after having a bad experience and this is where our powerful and fast web hosting packages performance comes into play that guarantees you over performance.

The most essential key for a successful E-Commerce Website is to have a reliable and friendly website that is informative in all the manners. For attaining higher rankings on the major search engines like Google the web pages should be loaded in a quick time.

Companies web design has a niche to make your web hosting easy, convenient and friendly. We offer a fantastic range of web hosting packages to choose from according to your business needs and budgets. Our proven back-up facilities and UK based data centers are reliable, user friendly and cost effective. Our expert and friendly staff members will have a professional and friendly approach towards you and will also give you suggestions and recommendations to select the best website package according to your unique business requirements.

Business that are looking to enhance their customers experience by providing quick loading web pages and many other additional features should take the advantage of our advanced and premium hosting packages.

Social Media Marketing Service in Chennai

A dynamic website uses a database to gather, manage and display information automatically, based on the criteria the user selects.

Dynamic websites contain Web pages that are generated in real-time. When a dynamic webpage is accessed, the user requests information which is passed to the database and the result is sent to the users Website browser. Dynamic websites are the most popular kind of websites for companies, where content needs to be changed instantly such as shops that have regular product additions

Some of the key advantages of a Dynamic website are as follows:

• Dynamic Website Development generates fresh content which can boost a brand's Search Engine Optimization campaign
• Easier Maintenance and Content Updating
• Products and Content automatically updated